
A high-level dialogue during WEF Davos on sports as a new global economic vertical and a tool for international diplomacy — moving from elite athletic achievement to enterprise value creation and global excellence.
21 January 2026 | 5:30PM - 7:30PM
45 minute panel followed by a 60 min reception | Invest Qatar Pavilion
In the current global landscape, sport is no longer just a game; it has evolved into strategic capital, a pillar of diplomacy, and the next frontier of global economic influence.
During the World Economic Forum (WEF) Annual Meeting in Davos, Allam Global Ventures (AGV), Global Venture Partners (GVP) and Qatar Sports Investments (QSI) are co-hosting an exclusive thought-leadership dialogue in partnership with TIME Africa, Rolling Stone MENA, and Robb Report Africa.
This private, invitation-only session on January 21, 2026, convenes an elite group of investors, business leaders, athletes, and policymakers at the Invest Qatar Pavilion to explore a narrative never before seen at WEF Davos: the full lifecycle of the "New Global Playbook” — moving from elite athletic achievement to enterprise value creation and global excellence.
This session unveils the full lifecycle of the 'New Global Playbook' - featuring global leaders and athletes who embody the move from elite athletic achievement to global wellness leadership, enterprise value creation, and global excellence.
The dialogue explores how strategic vision and elite performance position Qatar and the Gulf region as a leading force shaping the future of sport and soft-power diplomacy.







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